The promotion of ESG actions to enhance corporate reputation
The sensitivity every company demonstrates towards social good can gain added value when communicated effectively — inspiring employees and motivating society.
With more than 25 years of experience as a strategic partner and ally in public and employee awareness initiatives, Lectus adv contributes to the complete promotion of CSR actions so that each initiative creates real added value for corporate reputation.
1. Strategic Communication Planning
The Lectus adv team designs a tailor-made communication strategy aligned with your corporate vision and values.
We create the roadmap that engages audiences and maximizes the impact of your CSR initiative.
In this way, your effort stands out, touches hearts, and simultaneously strengthens your brand.
2. Creative Asset Production
Visual communication plays a crucial role in enhancing CSR actions.
At Lectus adv, we provide all the tools to produce high-quality creative content:
Campaign design, key message & motto
Recognizable visual graphics
Inspiring video production & photography
Content creation for social media
Our creative department transforms your values into visuals that inspire, supporting both your HR initiatives and your corporate reputation.
3. Employee Engagement Activities
Through internal communication, workshops, and motivational initiatives, Lectus adv fosters the active participation of employees.
When employees proudly share their company’s CSR actions on social media and within their networks, the impact multiplies organically.
Employees as brand ambassadors give an authentic and human face to each initiative — increasing visibility and reinforcing cohesion and morale within the organization.
4. Cross-Company Synergies for Greater Impact
Why should a CSR action be limited to a single company?
Lectus adv acts as a bridge between organizations, facilitating collaborations that generate exponentially greater social impact.
Joint CSR initiatives amplify awareness under a unified communication strategy, ensuring maximum reach and recognition.
Examples of impactful collaborations include:
Lifeline Hellas
The “Dinner of Love” initiative
“Metavasis” hosting center
Environmental campaign “Our Forest”
These examples prove in practice that when businesses collaborate, giving has no competitors — instead, it unites the business community toward the common good.
